The 2016 Sensis Social Media Report was released last month and gives us insight into how people think, use and engage with Social Media. Sensis surveyed 800 consumers, 1,000 SMBs and 100 large businesses on how they use social networking sites such as Facebook, LinkedIn and...
REACHING THE MILLENNIALS Targeting the millennials in any marketing and communications campaign is increasingly challenging. Traditional methods are less and less effective as audiences fragment, traditional media channels decline, and alternatives proliferate. Research is no exception to this trend. Communication choices demonstrate this well. The Millennials increasingly never even get...
New research conducted in the U.K shows many brands have yet to figure out the best way to share content on social media channels. Twenty-nine percent of U.K. adults said their frustration with brands comes from too many updates, with 27 percent citing social updates that...
Withstanding the test of time, the newfocus team have watched the empire of Google take its first tentative steps, we have weathered the dotcom era and ensuing crash, we’ve witnessed the advent of smartphones and seen the words blackberry and apple become less representative of...
Send this to friend