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Surveys & Reports


“We’ve been working with newfocus research for 4 years and during that time they have completed a wide variety of research projects for us, ranging from comprehensive Usage & Attitude studies to advertising concept testing. Each project newfocus takes on is managed with a great level of professionalism and expertise, providing us clear insights and objective recommendations that have helped inform our decision making. The team at newfocus is smart, capable, experienced and extremely responsive and I would gladly recommend them for any research need you may have.”

Erik de Roos, Chief Marketing Officer – San Remo

“Balfours works with newfocus to re-set the boundaries of our highly complex brand by producing a coherent, cohesive and contemporary marketing framework to measure our brand health and mission critical association with the South Australian footy. The newfocus team continue to be relied upon for their ability to align themselves with the complex nature of the Balfours brand and business, evaluate and navigate it’s assumption, to produce a body of insights work that now provides all our agencies with a framework for success. Their expertise is greatly trusted and much valued within the Balfours business.”

James Askham-Levy, Brand Manager – Balfours

“newfocus conducted qualitative and quantitative research for Council to inform a strategic branding and marketing plan for the Council district. newfocus staff were extremely responsive to Council’s requirements, providing essential insight and advice and were a pleasure to work with. The quality of work, which included research design, implementation and reporting was excellent.”

Greg Sarre, Manager Strategic Planning & Economic Development, The District Council of Mount Barker  

“I have been extremely impressed with not only the service delivery but also insight that the newfocus team have brought to Lifeplan`s research projects. We work in a highly regulated, complex industry and newfocus has taken the time to understand the industry and its challenges. Consequently that has assisted us to maximise the knowledge we have gained with the budget that we work within. I would highly recommend the team at newfocus.” 

Caroline Patrick, Group Marketing Manager, Lifeplan Funds Management

“newfocus delivers a unique combination of efficiency and creativity. Faced with the challenge of delivering quality results within a tight timeframe, newfocus delivered on time, on budget. Their analysis and recommendations from the research findings significantly contributed to the development and implementation of new marketing initiatives. They offer a dedicated and responsive team that works exceptionally well with the client and other consultants. We highly recommend newfocus as your research and business partner.”

Peter Maddox, Marketing Business Solutions

“Our work with newfocus over a two year period on the important Industry Super Funds marketing campaign, widely known as Compare the Pair, produced reliable and statistically valid tracking and insights to assist the campaign. newfocus was attentive to our needs and we relied on them for a high level of accuracy and authoritative presentation of results for this remarkable campaign.”

Anna Goldstein, Marketing and Communications Manager, Industry Super Network

“I wanted to acknowledge the clarity of presentation, the quality of reporting and the thorough integration of the qualitative and quantitative surveys. A job well done” 

Richard Watson, (former) Marketing and Customer Services Manager, City of Salisbury

“For over a decade we have had a successful partnership with newfocus. What makes them stand out as a research supplier is their high level of service, quality of research and passion for helping our business through making actionable recommendations we can implement. The staff have been fantastic over the years and their methodologies, processes and meaningful reports are superior to any other research companies we have dealt with. They are an absolute pleasure to work with on every occasion. I wouldn’t hesitate in recommending newfocus to other companies looking for high-quality, strategic researchers that can make a difference to your business.”

Melindy Green, Director Passenger Sales, Marketing & Communications, Spirit of Tasmania

“The research hit the spot. It had the necessary level of detail for us to understand the extent to which we need to simplify the service offering and re-position the product with the ‘real’ key influencers. Many thanks to you…and the team”

Mark McDonough, Manager, Australian Executor Trustees Limited

“newfocus is very enthusiastic and responsive. Thanks for your personal commitment to the project. The final report presented well and contained a strong level of analysis and insight. It has been a pleasure working with you.”

Andrew Walton (former) General Manager Corporate Development, Australian Unity

What did you like about working with newfocus? “professionalism, helpfulness, ability to ‘value add’ using their knowledge/experience, timeliness, meeting objectives…”

David John, Cancer Council

“All your work on this project has been very much appreciated; you and your team did a great job understanding our needs and delivering within tight timeframes.”

Alexandra Sosa, Coordinator Social Planning & Development, Hobsons Bay City Council

“The value we have from newfocus making the survey happen and responding to problems so quickly….this organisation has added credibility to our stakeholder survey process and brought it out of the shadows.”

Stuart Pearson, Senior Knowledge Broker, Land & Water Australia

“…I know that I can rely on newfocus to understand our needs, meet them and always provide added value.”

Chantelle Manners, Senior Project Officer, DASSA

“You gave very good advice where our knowledge fell short about the process; excellent recommendations to improve the questionnaire; always available for queries; very professional.”

Cindy Goddard, Project Manager, Lifeplan (Funeral Plan Management)

“What I like best is that once a project is started newfocus will drive it – and just come to me for the implementation plan questions. I don’t have to follow up – it just gets done as agreed. Providing expert advice; can be trusted to work to a schedule.”

Helen Smith, Senior Marketing Coordinator, Seeley International

“Thanks to the team for another year of hard work, professionalism and thoroughness when conducting research for Spirit. You are a pleasure to work with.”

Maree Yuretich, Advertising Coordinator, Spirit of Tasmania

When asked what is newfocus doing well…..”the personal service and understanding of the culture at St Andrew’s. Prompt responses and willingness to value-add to the process.”

Deb Dalwood, Principal, St Andrew’s School

“newfocus has a very high level of personalised service and great project management. They are committed to understanding and exceeding my expectations and work hard to make dissemination of research easy for the internal audience, often to very tight deadlines! I wouldn’t hesitate to recommend newfocus to other companies looking for high quality strategic researchers that are passionate about excellence.”

Peter Coyne, General Manager People Development & Planning, Crown Casino

“newfocus was recommended for an initial project by our ad agency. This experience was extremely positive compared to other research companies that I have used, so I didn’t hesitate in contacting newfocus again. Excellent communication, demonstrated understanding of our business, providing the ability to design the research methodology to explore our objectives.”

Caroline Deans, Marketing Coordinator, RAA

“…..just wanted to say thank you for your professional service and expertise. newfocus have always come across as professional but more importantly followed through on that professionalism when it has been time to actually deliver on projects. For some unfortunate reason finding companies that actually ‘talk the talk’ but also ‘walk the walk’ seems to be a hard task these days.”

Michael Grant, Business Manager, KWP Advertising

“Clear and detailed response to the tender document. Value for money. Evidence of the research supplier’s understanding of the requirements of the project and any sensitivities (ie political and cultural etc) that may be surrounding the project. Friendly, helpful and informed staff – which was reflected in the excellent tender presentation.”

Leanne Williams, Manager, Workforce Information, Office for Public Employment

“newfocus is an apt name for your company – in an age when everyone is struggling to differentiate, you have managed to break out of the pack. Well done!” 

Juliette Robinson, Marketing Manager, SGIC

“The feedback we received demonstrated an understanding of marketing in the education sector. Education experience: other clients spoke very highly of newfocus. [the team were] professional, friendly, experienced and knowledgeable from our first meeting.”

Anthea Bowler, Coordinator Marketing & Enrolments, Rostrevor College

“Providing customised and extremely professional service; we have developed a very sound relationship with open lines of communication. newfocus was able to meet our budget requirements on this particular research task which was very important. Also newfocus was able to deliver the outcome in the agreed timeframe which was particularly tight.”

Christine Booth, Marketing & Events Coordinator, Delfin Lend Lease

“newfocus provided great guidance and recommendations regarding the scope and depth of the project, helped us to determine the outcomes we were looking for, and then implemented the program to a very short deadline, with absolutely no fuss. I was kept informed every step of the way, and the insight gained from the final findings was more than we had expected. I wouldn’t hesitate to recommend newfocus to others.”

Kim Sargent, Communications Manager, HESTA Superannuation

“…..great at drawing out the marketing implications from the research – not just giving us results. Very collaborative way of working.”

Lucy MacGinley, BOC Gases

[team members]….have been extremely professional and honest in their dealings with me on the projects we have worked on. They have delivered on time and within budget and have been upfront about what’s achievable. Their analysis is practical in nature rather than overly-theoretical which responds to our needs and way of doing business far more effectively.”

Deb Brandford, RAA

“Focused on definitive, practical, actionable recommendations throughout the process…initial research in understanding the business to enable the research to be undertaken within the context of how our business is operating.”

Anthony Angelucci, Industry Fund Services

What are we doing that you like? “Taking the time upfront to understand client brief. Taking an active interest in organisational challenges in undertaking research. Ability to draw upon comparative research of interest/relevance to client project. Response to tight timeframes.”

Joanne Koehne, Executive Officer Information Services, Australian Wine & Brandy Corporation

“Responsiveness to our requirements even when timeframes are tight…understanding of our needs…professional approach by consultants at all times. Your background knowledge of our organisation and previous work conducted by newfocus enabled me to trust your skills and expertise to again provide excellent service to our organisation.”

Judy Bernhardt, Workcover SA

“You relate the findings of each project to previous research you have done for us and build on the ‘story’ for HESTA in the recommendations.”

Olga Tkacz, HESTA Superannuation

“Everyone at newfocus is very dedicated and has the client’s best interests in mind … newfocus helps get beyond the superficial and gives you a detailed analysis of your market.”

Steve Hartert, Transport NSW

“……..feeling like when something is said or suggested it is understood and implemented neatly – newfocus took ‘vibes’ and interpreted them beautifully.”

Dr Stuart Pearson, Land & Water Australia

“Helpfulness and consideration to tight timeframes. Accommodating nature to timeframes based on Board/Executive decisions. Ability to quickly adapt to our requirements as a client. Provision of valuable insights and ‘can do’ attitude all make it positive when dealing with newfocus.”

Tracy White (formerly with) Savings & Loans

“….a professionally credible firm at a realistic price.”

Rob Melvin, Director of Customer Service Network, IP Australia

“I liked your genuine interest and your quick grasp of understanding our business. I liked your ability to keep your company in my mind, ie asking questions seeking clarification yet not being pushy. And also the price was competitive.”

Jill Koehne, Manager Tenancy Services, Accommodation Services, DPTI

“newfocus is highly professional in its approach and delivery. newfocus listens and really strives to understand what our objectives are, and then provides us with honest, expert advice and insight into how to best achieve these objectives in the most cost-effective manner. “

Charlie Paterson, General Manager, Marketing & PR, Royal Flying Doctor Service

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