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| | Read about our two exciting new Solar Energy market studies...
Solar Energy Benchmark study
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| | Most businesses have done a good job of building brand awareness, but not brand equity. Brand equity is a combination of brand awareness (have they heard of you?) and brand associations (what the target market identifies with your brand - the words, images and emotions that your target market would use to describe your brand). It’s what’s left in the target market’s mind after you take the commodity of your product away.
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| | The ground-breaking syndicated superannuation study that provides subscribing super funds both their own and peer/competitive fund benchmarking data and insights for ten key marketing metrics.
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| | Ultimate Competitive Marketing Metrics has been built by marketers for marketers and is a break-through in marketing metric research that provides key banking and insurance decision-making marketing metrics on both your company and your competitors. All at a lower cost than you would incur to obtain only a few metrics on your company alone.
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| | To register interest in the survey as detailed under our News & Events page, click here Read More »
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| | This has been a month where focus groups have had quite a bit of media attention. Politicians of both sides have been accused of making themselves and their policies similar and bland due to listening too much to focus groups. The argument goes that they have just adapted themselves to what focus groups show, and this has led to a uniformity without passion.
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| | Well known in the industry for its provision of high quality data and strategic reports, newfocus has continued to make a name for itself by forging ongoing research partnerships with its clients. newfocus has assisted organisations Australia-wide, large and small, both government and in the private sector, to really improve their business and impact on their bottom-line.
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| | Some of the most common questions asked include:
“Why should we choose newfocus?”
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| | DATA PREPARATION OFFICER
Position description
Core tasks will include: (full training will be provided where needed)
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